Sharon Edelson

Sharon Edelson

Senior Contributor|Retail

I've been a journalist for 30 years, as a senior editor at W magazine, and for the last 17 years, covering retail and real estate as a senior editor at WWD. I write about luxury boutiques, independent retailers, department stores, mass chains, and digitally native brands, and the

SOCIAL
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126 viewsApr 16, 2025

American Eagle Puts Fans In The Driver’s Seat With Live Your Life Affiliate Community

American Eagle has launched the Live Your Life Affiliate Community, a network of creators, brand advocates and trendsetters dedicated to sharing their love of the bran...

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918 viewsApr 16, 2025

Lids Launches New Retail Concept Leaning Into Personalization

Lids, a global sports retailer has launched of a refreshed retail store concept, designed to elevate the shopping experience with a strong focus on personalization ...

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237 viewsApr 15, 2025

Shopsense AI Scales Content And Commerce For Broadcasters

Shopsense AI and its AI-powered retail media platform and patent-pending technology unlocks new advertising and incremental revenue opportunities for broadcast ...

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524 viewsApr 1, 2025

Eko Brings Online Product Pages To Life With Interactive Media

Eko, an AI-driven ecommerce company, has transformed online product pages by creating video images that allow consumers to more deeply experience items.

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689 viewsMar 31, 2025

Pacsun Builds Viral Products With Help From Its Consumers

Pacsun is leveraging TikTok and its fans and creators to mint viral products on the platform.