CMO Network
Dis-Loyalty, Disruption And Drops
Forbes Staff
Be Anything But Forgettable
Forbes Staff
The 2025 Forbes Entrepreneurial CMO 50
BySeth Matlins,
Forbes Staff

Pepsi Co Buys Prebiotic Soda Brand Poppi For Nearly $2 Billion
ByClara Ludmir,
Contributor
PepsiCo’s Poppi acquisition proves just how rewarding disrupting traditional categories and building a strong brand can be, even in highly competitive spaces.
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